NEW JERSEY, Montclair, June 20, 2006 DDR Global, a leading provider of innovative multicultural marketing, advertising, and translation solutions to corporations worldwide, today formalized an ongoing commitment to provide pro bono cultural consulting and translation services to Court Appointed Special Advocates of New Jersey, Inc.

Court Appointed Special Advocates of New Jersey, Inc., also known as CASA of New Jersey, works with the state’s local CASA programs to recruit community volunteers to help abused and neglected children in New Jersey’s state Division of Youth and Family Services system (DYFS). Local CASA programs train their volunteers to advocate for children in the court and child welfare systems, equipping them with the skills necessary to ensure children 1) are safe and well cared for while in foster care or other out-of-home placement; 2) don’t get bounced from placement to placement; and 3) find safe and permanent homes as quickly as possible, whether through adoption or reunification once their families have rehabilitated.

Concerned over making decisions about abused and neglected children’s lives without sufficient information, a Seattle judge conceived the idea of using trained community volunteers to speak for the best interests of these children in court. This Seattle program was so successful that soon judges across the country began utilizing citizen advocates. In 1990, the U.S. Congress encouraged the expansion of CASA with passage of the Victims of Child Abuse Act. Today more than 900 CASA programs are in operation, with 70,000 women and men serving as CASA volunteers. CASA programs and CASA volunteers serve children in foster care throughout most of New Jersey, with new CASA programs starting up each year.

CASA of New Jersey started in 2000 in four counties with a mission to develop CASA programs in every county of New Jersey and to provide training and resources to local CASA programs. Since then, it has expanded into 15 counties. CASA of New Jersey strives to find funding resources for the state’s local programs (and for CASA of NJ) and works to increase awareness statewide of CASA’s mission.

“We are extremely grateful for the assistance we have received from DDR Global,” said Liza Kirschenbaum, Director of Public Affairs for CASA of New Jersey. “We recently had important outreach materials that needed to be translated and tailored to bilingual communities. DDR Global was able — within a matter of hours — to assist us in the translation and in improving the overall effectiveness of the materials. As a result, we can now reach out to a population which has never before been contacted about an important program to help abused and neglected children in their communities. And the best part is that DDR Global recognizes the importance of CASA’s work in helping abused and neglected children and, therefore, donates its services to us on a pro bono basis. Many thanks to DDR Global for their professionalism, their quick turn-around time, and their generosity.”

“Working with CASA of New Jersey allows us to give something back to our local community, while continuing to think globally,” said Jay Rossi, founder and CEO of DDR Global. “It’s easier to let others deal with the difficult issues and challenges that CASA of New Jersey confronts on a daily basis. Nevertheless, numerous volunteers and donors, who are the lifeblood of CASA programs, have stepped up to the plate to contribute their time and resources as advocates for abused and neglected children in our state system — and more are needed. We can only hope that our work with CASA of New Jersey will lead to further volunteer recruitment, training, and donations.”

Contact a local CASA program to become a volunteer or offer a donation
There are over 11,000 children in out-of-home placement in New Jersey and most need your help. In 2005, about 800 CASA volunteers worked with almost 1,300 of those children. The need for volunteers is great. If you can spare several hours a month, over the course of 1 to 2 years, you could be a CASA volunteer. Contact one of the local CASA programs at to learn how.

About DDR Global
DDR Global partners with companies looking to globalize. Offering comprehensive, end-to-end services including foreign language communications, strategy, international advertising, ethnic marketing, Web design, and workflow consultation, DDR Global’s mission is to facilitate its clients’ ability to conduct business in the global marketplace. DDR Global provides multicultural solutions to corporations including Apptera, Arnold Worldwide, Bank of America, Everlast Worldwide, Grey Global Group, Humana, iMed Studios, and WMS Gaming, among others. For more information about DDR Global, visit the DDR Global Web site at, or e-mail